Whether it’s over Zoom or through email, digital marketing and outreach in luxury real estate is now the starting point of every interaction, and it has to be strategic enough to pull the prospect deeper into an eventual personal interaction. Continue reading
Thought QR codes were dead? The pandemic fueled the resurgence of these blocky, fragmented data icons, and now, they’re everywhere. So, as a tech-forward real estate agent, here’s how you can leverage them and meet clients where they are. Continue reading
Greensboro, North Caronlina, real estate technology company Elm Street Technologies has acquired email marketing and advertising software provider OutboundEngine, based in Austin, Texas. Continue reading
Marketing technology company Placester has launched a new product to help brokers manage the hiring of outsourced creative professionals. Continue reading
As business greats like Warren Buffett and Benjamin Franklin have pointed out, it takes hard work to build your business’ reputation — and only one mistake to swiftly ruin it. What can you do to protect your business? Here are 10 tips for protecting yo… Continue reading
While its value proposition isn’t anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look. Continue reading
The browser-based solution from MoxiWorks has embraced the power of the listing presentation by enabling individual agents to promote open houses, design and scroll through neighborhood tours, and quickly create listing print collateral. Continue reading
From online profiles to super-sharp listing pages, Agent Engine is dedicated to refined visuals and empowering the digital age of real estate.
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From utilizing professional photography to tapping into your sphere, here are some essential tips newbies need to know about marketing listings today. Continue reading
When it comes to listings, what makes for a solid marketing strategy? From social media to video tours, we want you to chime in with your best advice and tips for newbie agents. Continue reading