Most agents won’t be replaced by AI. They’ll be replaced by honesty

Competence and transparency are being rewarded in today’s real estate market, and the agents who exhibit those traits will flourish in the face of AI, CEO Blake O’Shaughnessy writes. Continue reading

The integrity shift that instantly boosts your credibility: Streaming

Choosing honesty over ego can completely change how clients perceive you, talk about you and stay loyal to you. Continue reading

Attention listing agents: ‘Buyer beware’ won’t prevent a lawsuit

Unlike a car salesman or a furniture retailer, Darryl Davis writes, agents operate under a license issued by the state. That license comes with fiduciary duties. Continue reading

NAR Code of Ethics Articles and SOPs new agents overlook most

You passed the licensing exam. But the Code of Ethics that governs this profession doesn’t end with a test score — it’s where your career begins, coach Darryl Davis writes. Continue reading

Private listings, fiduciary risk: A warning from Side’s founders

From fiduciary duty concerns to fair housing implications, Guy Gal and Hilary Saunders break down what private listings mean for sellers, agents and the future of brokerage. Continue reading

Private listings, fiduciary risk: A warning from Side’s founders

From fiduciary duty concerns to fair housing implications, Guy Gal and Hilary Saunders break down what private listings mean for sellers, agents and the future of brokerage. Continue reading

Real estate’s ghosts: A compliance carol for past, present and future

On the eve of reflection, choice and accountability, compliance expert Summer Goralik shares a compliance carol with the real estate industry. Continue reading

Play it straight or fold: Realtors reject referral fee transparency

Compliance expert Summer Goralik examines the Delegate Body’s surprising vote against referral-fee disclosure at the National Association of Realtors’ NXT conference in Houston. Continue reading

Play it straight or fold: Realtors reject referral fee transparency

Compliance expert Summer Goralik examines the Delegate Body’s surprising vote against referral-fee disclosure at the National Association of Realtors’ NXT conference in Houston. Continue reading