I don’t dance: 5 TikTok marketing ideas for agents with 2 left feet

Trainer and marketing expert Rachael Hite says you don’t have to dance on social media to create short-form content. Here are five ideas that are friendly and feasible for introverted personalities who want to make content that feels more authentic to … Continue reading

You plus ChatGPT: 3 ways to upgrade your Instagram content

Trying to figure out how to use AI without creating generic-sounding content? Social media expert Michelle Berman-Mikel shares three ways that you can use ChatGPT for Instagram without automating yourself out of personal connections. Continue reading

What’s the biggest rookie mistake agents make? The pros sound off

By avoiding common rookie mistakes, new real estate agents can set themselves up for success and establish a positive reputation in the industry.  Continue reading

What is the Word of the Year for Instagram in 2023?

In 2023, if you put an emphasis on the art of human connection and tap into the brains of your ideal clients, you have a chance to see the success you’re after using the platform. Continue reading

How did you know real estate was for you? Agents share their stories

From the ability to control their own income and flexibility of work hours to making a positive impact in the lives of others — there are many reasons why real estate professionals do what they do. Continue reading

TikToker Giselle Ugarte launches the ‘rise of the real estate influencer’

The Talent Brokerage’s virtual support programs and coaching will help members learn how to move away from offering canned, unoriginal marketing content. Continue reading

Don’t understand Instagram? Here’s what you need to know in 45 seconds

Not sure how to get started on Instagram? Looking to up your game? Find out how to make it work from one of real estate’s best, Sue “Pinky” Benson. Continue reading

Ditch ‘traditional’ marketing! 3 steps to building relationships at scale with Instagram

Ready to scale up your business on Instagram? Marketing expert Michelle Berman-Mikel shows you how to scale up engagement with your DM’s to generate move ready leads Continue reading

Hot off Balthazar outburst, James Corden lists $9.7M Brentwood home

After a hot-headed encounter at a restaurant in New York City, “The Late Late Show” host James Corden appears to be preparing to sell his 8,600-square-foot home in Los Angeles’ Brentwood enclave. Continue reading

7 social media tips every agent should live by

Social media allows you to find your ideal clients by attracting them rather than chasing them, deepen existing relationships and make new ones. Here are the seven best social media tips Jimmy Burgess has ever heard and how you can apply them to grow y… Continue reading