Tag Archives: listing agent

71% of consumers expect personalized service. Here’s how to deliver

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Real estate marketing needs to be as personalized as possible for agents to best prepare for the market ahead, and its eventual rebound. Continue reading →

Nester unites nerds and contractors, lifts curtain on housing costs

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Nester’s model is yet another great example of how real estate market and consumer services data can coalesce to improve how homebuyers and homesellers respond to the market. Continue reading →

Gary Keller has a theory about what a successful agent’s day looks like

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Real estate agents don’t have to be on edge all the time to be top performers — as long as they nail this part of the day, Gary Keller said Wednesday at Keller Williams’ annual Mega Camp event. Continue reading →

Walkthrough woes: 7 things that cause pre-closing stress

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By the time buyers attend the final walkthrough, they may be stressed out and nitpicking. Broker Cara Ameer details the items that may set them off, along with ways to offset their frustrations. Continue reading →

Are you geared up for a down market? 

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If you haven’t experienced a buyer’s market before, everything you know about selling real estate is about to be turned upside down. Trainer Bernice Ross is here with the strategies that have helped her successfully weather multiple downturns. Continue reading →

Don’t leave money on the table: 3 tips for listing agents in a cooling market

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Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Listing expert Julie Busby offers sound advice on how she gets top dollar for her clients even in a cooling market. Continue reading →

Shut the front door! This 1 design choice can net sellers $6,500 more

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Homebuyers love bold neutrals on front doors, while they eschew unorthodox shades like pink and cement grey, according to survey results released Thursday by Zillow. Continue reading →

What other agents are highlighting (and hiding) in listing photos

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Using fancy computer techniques, researchers analyzed more than 14,000 photos of homes for sale. From bedrooms to decks, here are the most popular features. Continue reading →

5 gentle prospecting ideas for your team 

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Aggressive sales tactics are not for everyone. Coach Darryl Davis offers his best advice for launching softer, gentler prospecting strategies for your team Continue reading →