The $30K lockbox: Stop phoning in your luxury listings

More and more agents are showing homes north of the million-dollar mark with tactics that should only be used on mid-range or lower listings, Troy Palmquist writes. Continue reading

10 conversation starters and scripts to win sellers this spring

Great conversations, writes coach Annette DeCicco, start by providing sellers information and choices so that they can confidently make decisions. Study up. Practice your lines. Every expert does. Continue reading

Barbara Corcoran’s NYC penthouse goes under contract in a day

Corcoran asked $12 million for the Fifth Ave duplex with sweeping Central Park views, and reportedly received multiple bids that pushed the contract price above asking. Continue reading

Read the room! Why the best agents are people-savvy

The best agents are market-savvy, but they’re even more emotionally intelligent and great at listening, Kevelyn Guzman writes. Here’s how to improve your perception. Continue reading

Could tariffs hammer the potential upside of pre-sale renovations?

As if listing agents don’t have a hard enough time getting sellers to make a few market-friendly improvements to their home, reports from the construction industry suggest the Trump administration’s tariff policy is going to raise the hurdle even highe… Continue reading

How to talk to the 71% of potential FSBOs who doubt their decision

Not everyone who’s thinking about listing a home “by owner” is set on their decision. Dr. Lee Davenport offers talking points that can help you convince them to list with you. Continue reading

Barbara Corcoran lists Manhattan penthouse for $12M

Corcoran is letting go of her dream penthouse of 10 years, which boasts stunning Central Park views, because she and husband Bill Higgins need a one-story apartment as they grow older. Continue reading

New Zillow standards to hit NYC’s StreetEasy in June

Listings that are not sent to StreetEasy within 24 hours of being publicly marketed will still be published by StreetEasy but offending agents will lose access to key tools and programs on the platform. Continue reading

5 reasons marketing your listings to other agents still wins deals

A structured approach to outreach is your best friend when it comes to getting your next listing in front of the most active buyer agents in your market, trainer Bernice Ross writes. Continue reading

Zillow cares more about consumers than Realtors do

While we’ve been distracted by policy fights, lawsuits and finger-pointing, Zillow has been executing a master plan to become the dominant force for all real estate needs, coach Darryl Davis writes. Continue reading