Tag Archives: marketing

3 steps to getting comfortable on camera — and winning clients

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Social media coach Chelsea Peitz shared a 3-step plan for agents looking to find their voices in a video format at Inman Connect New York on Wednesday. Continue reading →

Authentic marketing helped launch the careers of these 3 agents

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Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at Inman Connect New York on Wednesday. Continue reading →

Fine-tune your strategies to attract new business in a new market

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James Becker, Nancy Almodovar and Richard Grossman spoke at Inman Connect New York on Tuesday about strategies they’ve employed recently to generate new business. Continue reading →

What is the Word of the Year for Instagram in 2023?

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In 2023, if you put an emphasis on the art of human connection and tap into the brains of your ideal clients, you have a chance to see the success you’re after using the platform. Continue reading →

23 binge-worthy real estate YouTube channels

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YouTube offers some of the real estate industry’s best. Social media expert Jessi Healey rounded up 23 real estate YouTube accounts worth binging to inspire, educate and inform you. Continue reading →

Circa 1990: Exploring kitchens and baths from ‘the age of beige’

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Houses of this period, whether single-family or multifamily units, are hitting the market all across the country. Construction methods and materials, mechanical, windows and design features require updating and renovation to meet the needs of today’s b… Continue reading →

Opendoor explores the possibilities of a move in new ad campaign

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The campaign dubbed “This is a Door” pays tribute to the unexpected possibilities that go along with turning a new chapter in life, such as weddings, having babies and adopting new pets. Continue reading →

Move over YouTube, Insta and TikTok — The hot new video platform for 2023 is Foiye

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If you’re ready to build your brand on a site exclusively devoted to real estate professionals and enthusiasts, Foiye is the place to be in 2023.   Continue reading →

How to help your agents break into the investor niche

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In this week’s video column, @properties Christie’s International Real Estate executives Amy Corr and Kevin Van Eck encourage brokers to look to investment and second home properties as a way for their agents to maintain income and grow their businesse… Continue reading →

New year, new listing: 10 ways to update that won’t break the bank

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Whether it’s a brand-new listing or last year’s listing that’s still languishing on the market, these updates from Doora Designs’ Antoinette Fargo will make it look like new.
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