Tag Archives: meta

Is OpenAI’s ChatGPT-5 the AI upgrade you’ve been waiting for?

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GPT-5 brings big upgrades — and new questions. Here’s what matters for real estate professionals, digital marketer Jessi Healey writes. Continue reading →

Instagram’s 3 new updates get personal. Too close for comfort?

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Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes. Continue reading →

AI, AI, AI: Ads, oversight and the age of the algorithm

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From campaign automation to deregulation, AI is rapidly reshaping the tools, rules and reach of real estate, influencing everything from how agents advertise to who controls the tech behind the scenes. Continue reading →

The rise of punk rock kindness: What Superman teaches us about content that sticks

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Sincerity steals the spotlight as Superman’s emotional reboot fuels hopecore buzz, Coldplay’s kiss-cam explodes into a PR disaster, and platforms like YouTube and Meta crack down on low-effort AI content. Here’s what it all means for agents navigating … Continue reading →

Not just Meta: Don’t sleep on YouTube and LinkedIn

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From overlooked platforms like YouTube and LinkedIn to ongoing TikTok uncertainty, this week’s updates prove one thing: Agents who stay alert stay relevant. Learn what’s changing — and how to use it. Continue reading →

Trending: Has your Facebook group disappeared? Thanks, AI

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From mass Facebook group bans to Disney’s AI copyright battle and the TikTok ban that won’t stick, this week’s updates show one thing clearly: AI is reshaping the rules. For real estate pros, staying ahead means understanding the tools, and the risks…. Continue reading →

Trending: TikTok sales, Meta fails and what actually works

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From TikTok’s booming livestream sales to Meta’s latest privacy fumble, the rules of online engagement are shifting fast, digital marketing expert Jessi Healey writes. Discover what’s driving real results and what’s quietly tanking your reach. Continue reading →

Trending: Trial Reels, smarter ads and AI-powered reach

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The platforms are evolving fast, but the real estate playbook remains simple: Show up often, tell better stories and leverage tools that help the right clients find you. Continue reading →

Trending: Lessons in pride and building brand equity that lasts

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As some brands scale back their Pride Month campaigns, others are doubling down on meaningful support. For real estate pros, the opportunity lies in showing up with purpose — and turning values into long-term brand equity. Continue reading →

Trump bump flattens for luxury homebuyers in Silicon Valley

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The area’s high-end homebuyers, many of whom work in tech, don’t take market fluctuations well, largely because their wealth is typically generated through IPOs and stocks. If the stock market is in a tizzy, they won’t be buying real estate. Continue reading →