Tag Archives: meta

Trending: National parks get spicy, TikTok gets inclusive

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From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it down. Continue reading →

Trending: AI arms race, Reels remix and posting 5 times a day

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Instagram launches a native Reels editor, Meta drops a chatbot app, TikTok says live-streaming is the next gold rush — and two fast-food chains remind us that brand voice matters. Jessi Healey unpacks the shifts and what they mean for agents. Continue reading →

Trending: Fewer humans, more messages and maybe a Reels app?

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Jessi Healey explores the rise of virtual influencers, Meta’s shifting platforms and how real estate pros can keep showing up in a less human — but more connected — digital world. Continue reading →

Trending: Flashes, edits and (still) no clarity on TikTok

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Each week on Trending, digital marketer Jessi Healey breaks down what’s buzzing in social media and why it matters for real estate professionals. This week, Bluesky and Meta introduce new tools for creators, while the clock ticks on TikTok’s uncertain … Continue reading →

Trending: Instagram’s guide, Meta’s AI and TikTok’s next move

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Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents. Continue reading →

Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky

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From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement. Continue reading →

Zumper’s Reelz automates short-form social media marketing

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Short-form video is perhaps social media’s most powerful message driver, and now Zumper is making it easy for residential property managers and leasing agents to leverage it. Continue reading →

Trending: Super Bowl ad wins, fails and media literacy lessons

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From Nike’s success to Poppi’s backlash, Jessi Healey unpacks the biggest Super Bowl ad takeaways and why understanding media literacy is more important than ever. Continue reading →

Listing descriptions are the most popular way to use AI: SURVEY

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Delta Media Group conducted a survey of 100 brokerages on their sentiment toward the growth of artificial intelligence in real estate. Continue reading →

Trending: Seeing Red (Book) and getting flashy on Bluesky

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Real estate agents, stay ahead of the TikTok ban with expert advice from Jessi Healey. Explore alternatives like Xiaohongshu and Bluesky’s Flashes and learn how tools like YouTube Shorts can help you adapt and grow your marketing strategy. Continue reading →