On ‘Education Day,’ buyers teach you what they really want: Step 4

In Part 4 of her eight-part series, Cassie Walker Johnson shares a plan for “Education Day,” when buyers finally get to look at homes and figure out what features matter most. Continue reading

Why is the Fed cutting interest rates — and what happens next?

Windermere Economist Jeff Tucker looks at the Federal Reserve’s interest rate cut and what it means for the real estate market. Continue reading

How to have the commission conversation with buyers: Step 2

Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson’s eight-step buyer plan. Continue reading

As homebuyers gain leverage, sellers get cold feet. Is it happening near you?

New listing business has been one of the few bright spots for real estate agents in a down market. But that light dimmed a bit this summer. With Inman Market View’s detailed maps and multi-market comparisons, take an interactive dive into the numbers m… Continue reading

The buyer intake plan for every real estate agent: Step 1

In the first step of her eight-step system, Cassie Walker Johnson shares strategies for asking better questions and getting better results. Continue reading

Back to school, back to basics: An 8-step buyer plan for every agent

Windermere agent Cassie Walker Johnson launches an eight-step series that will streamline the way you work with hopeful homebuyers. Continue reading

Teams Spotlight: Dave Umphress, Flourish Collective

Find out how Dave Umphress and his real estate team are working to change the world, one transaction at a time. Continue reading

Your 19-step new agent’s guide to effective home showings

If you’re a new real estate agent, team lead Carl Medford writes, developing a process for conducting home showings will help you manage client experiences with confidence. Continue reading

What the ballooning national debt means for housing

Windermere economist Jeff Tucker breaks down the impact of government debt and the “One Big Beautiful Bill Act” on the housing market. Continue reading

One year later, 5 agents look at how buyer agent compensation changes have reshaped real estate

It’s been a year of big talk, real change and lessons learned since Aug. 17, 2024. Martha Melendez looks at how the industry has shifted since terms of the commission settlement kicked in. Continue reading