Author Archives: Christy Murdock

Are you ready to make your brand POP this spring? The Download

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As Inman announces its Marketing All-Stars, it’s time to dive deep into all the marketing expertise you’ll need to shine bright this spring. Continue reading →

How far would you go to protect your buyer clients? The Download

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The Consumer Federation of America, an industry watchdog, says that the buyer agreements you’re depending on are woefully inadequate to properly protect homebuyers. Continue reading →

Broker Spotlight: Leonie ter Brugge, The Agency Costa Blanca

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Find out how luxury specialist Leonie ter Brugge brings her global perspective to serving clients who’ve fallen in love with Spain’s Mediterranean coastline. Continue reading →

Broker Spotlight: Sally Robling, Realty Executives Arizona Territory

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Learn why, for this Arizona luxury broker, real estate is a family affair, and find out how mentorship has helped her grow her impact. Continue reading →

WATCH: Andy Florance takes aim at ‘Ziltorfin’ business tactics

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CoStar Group founder and CEO Andy Florance called Zillow, Realtor.com and Redfin pushback against Homes.com traffic numbers “bait and switch” business tactics as he addressed criticism about Homes.com’s astronomical website traffic growth during the la… Continue reading →

WATCH: OpenAI’s Adam Goldberg on developing AI clarity

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A founding member of the company’s go-to-market team, Goldberg outlines what it takes to make ChatGPT and other AI-based platforms work for you and your real estate business. Continue reading →

Buyer agents are already cutting commissions: The Download

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In the post-Sitzer world we now live in, agents and brokers are already dealing with the new reality by cutting buyer commissions to the bone. Continue reading →

WATCH: Robert Reffkin talks portals, agents, the NYC subway

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In a recent appearance at Inman Connect New York, the Compass CEO discussed his company’s ongoing industry dominance and came out in favor of Homes.com in the portal wars. Continue reading →

WATCH: Ryan Serhant on real estate’s innovation problem

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At Inman Connect New York, the SERHANT. founder and CEO issued a challenge to the real estate industry to innovate rather than react. Continue reading →