Author Archives: Rachael Hite

Manning up on LinkedIn: Does the social media platform favor masculine profiles?

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Can changing your gender on LinkedIn lead to a measurable increase in traffic and visibility? Rachael Hite set out to find out. Continue reading →

Affordable housing is a polycrisis: Here are 5 things to know in 2026

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If real estate and housing are your passion and your career, Rachael Hite writes, you should be among the foremost advocates to help all Americans find their way home. Continue reading →

26 New Year’s resolutions to repair your real estate business in 2026

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2025 nearly broke the industry. Contributor Rachael Hite has 26 recommendations to clear your slate and repair what’s broken. (Some agents will absolutely hate No. 15.) Continue reading →

13 creepy, spooky, and frightening spirits and monsters haunting agents in 2025

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Halloween 2025 is filled with terrors. Agents beware, trainer Rachael Hite writes. She warns that any of these creeps could knock at your door in quarter four. Continue reading →

Build relevance into your 2026 budget and business plan

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Trainer Rachael Hite says NAR’s Nykia Wright was right. This budget and business planning season, agents need to up their game to stay relevant in 2026. Continue reading →

No filter: Your personal opinions on social media can get you fired

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Cancel culture has entered a new, more aggressive phase. For agents, one unfiltered opinion online can spark backlash that threatens your license, your livelihood, and your reputation.
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The one skill all real estate agents forget to practice (but shouldn’t)

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It’s not enough to continually bring in new leads if you don’t know how to close the ones you’ve got. Trainer Rachael Hite helps you practice and refine this critical skill. Continue reading →

8 ways to create Taylor Swift-level client loyalty in real estate

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Trainer Rachael Hite reflects on the core strategies that the most successful agents she knows use to drive their businesses. Continue reading →

How Inman’s latest tools can help real estate agents and clients

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Earlier this month, Inman launched two new market data tools: Market Explorer and Market Trends. Here’s how senior housing specialist Rachael Hite is using them to help her clients make decisions. Continue reading →

7 wins (and 8 won’ts) our team has discovered while using AI tools

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Does your team secretly (or not so secretly) resent AI tools? Rachael Hite writes about ways to give them a road map for success. Continue reading →