The MLS isn’t dead yet, but brokers hedge bets with private listings

As Clear Cooperation’s biggest opponents gain market share and influence, Intel surveyed agents and brokers on how they actually use private listings — and just how deep their loyalty to the MLS runs. Continue reading

The $168M secret: Why this broker leans on a 50 call per week rule

On this episode of Real Estate Insiders Unfiltered, DOMO CEO Greg Geilman offers an authentic look at how he built a high-production, boutique luxury brokerage after quitting his tech job to join real estate in 2010. Continue reading

Real estate leaders weigh in on Compass-Anywhere: The Download

As the logistics of the merger unfold, members of the real estate community continue to share their thoughts on the deal. Continue reading

Starter homes see bigger price cuts than luxury listings

Builders are negotiating, mortgage rates are biting and budget-conscious buyers are pulling back — leaving lower-priced homes vulnerable to deep discounts. Continue reading

The hyperlocal imperative: Why brokerages must own their backyards to win

Forget flashy branding and endless ad spend, the brokers winning market share today are the ones doubling down on local expertise. Learn how hyperlocal strategies and the right tools are helping agents thrive block by block. Continue reading

How agents can win the AI-driven holiday marketing season

This holiday season is all about speed, personalization and AI. Shoppers are using ChatGPT to make decisions, and now they can browse Zillow listings there, too, Jessi Healey writes. Holiday marketing for real estate agents means adapting fast, buildin… Continue reading

Equifax cuts VantageScore 4.0 mortgage credit scores to $4.50

Once Fannie Mae and Freddie Mac are ready to start accepting VantageScore 4.0, the algorithm will go head-to-head with the less inclusive FICO Classic score. Continue reading

15 tips, tricks and tools to add to your DIY home staging kit

A combination of upskilling and these 15 items and strategies helps ensure that your home staging gets your listings sold, Annette DeCicco writes. Continue reading

Private listing networks are the newest pet rock: Bess Freedman

Not all trends are worth following, the Brown Harris Stevens CEO writes. The pet rock had its moment, but private listing networks create a conflict between fiduciary duty and financial gain. Continue reading

$100M fraud ring busted, hundreds displaced by foreclosures

A New York State investor group is at the center of a burgeoning foreclosure crisis in Baltimore, according to an investigative report from “The Baltimore Banner.” Continue reading