AI, AI, AI: Ads, oversight and the age of the algorithm

From campaign automation to deregulation, AI is rapidly reshaping the tools, rules and reach of real estate, influencing everything from how agents advertise to who controls the tech behind the scenes. Continue reading

Stop telling agents what to say. Teach them how to talk instead

Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective. Continue reading

Desperately seeking an AI bestie? How to protect your professional image from AI companion risks

Adopt these practices to harness the potential benefits of AI tools while proactively protecting your invaluable professional persona from the array of privacy and security dangers. Continue reading

Mr. Cooper is ‘firing on all cylinders’ going into merger with Rocket

CEO Jay Bray says the loan servicing giant intends to “hit the ground running” when it merges with Rocket Companies later this year after turning a $198 million Q2 profit. Continue reading

In the World of AI, Are Designations Dead?

“Do I still need to invest in an expensive designation course when AI can generate a three-day crash course on everything from negotiating to social media marketing?” Join Craig Rowe and Toby Schifsky as they delve into the rapidly evolving… Continue reading

Meet Lucy, an AI assistant that’s ‘all about empowering’ agents

Rechat wants agents to lean on AI like Lucy to improve their value proposition to consumers and make better use of the powerful tools software companies are building for them Continue reading

Take Inman with you on the go with Click-to-Listen capability

Don’t miss a thing with click to listen, the latest way that Inman is keeping up with you when you’re out and about. Because real estate never stops. Continue reading

Take the Inman Intel Index survey for July

Each month, hundreds of real estate agents, brokers, executives and investors report on what they’re seeing in their corner of the industry. Add your insights. Take the survey. Continue reading

The Grok meltdown: Cautionary AI lessons for every agent

Human judgment isn’t optional when you’re working with AI tools, trainer Bernice Ross writes. It’s essential for understanding how they can go wrong, so you can protect your brand. Continue reading

Announcing the Realtor.com® PRO Resources hub on Inman.com

The resource center will showcase Realtor.com® tools and content and extend its commitment to helping real estate professionals. Continue reading