Tag Archives: brokerages

Zillow adds 24 more brokerages to pre-market listings partnership

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The new agreements bring the number of brokerages and franchisors who have partnered with Zillow on pre-marketed listings to 29. Continue reading →

‘Coming-soons’ on portals: Will agents use them? Take the survey

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Each month, hundreds of real estate agents, brokers, executives and investors contribute to one of real estate’s most ambitious monthly efforts to document changes to the industry. Add your insights. Take the survey. Continue reading →

Rocket offers buyouts as Redfin, Mr. Cooper integration continues

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The cuts come amid a broader wave of consolidation across the real estate industry, with several other firms also cutting staff in recent months. Continue reading →

Have an agent churn problem? Here are 6 proven solutions to fix it

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If real estate agents are leaving your team or brokerage, it’s not a loyalty issue, writes coach Verl Workman. It’s a leadership systems issue. Continue reading →

HomeServices CEO says Zillow pre-marketing deal should be a ‘pulse check’ for industry

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HomeServices is among the brokerages participating in Zillow Preview, a program that allows agents to pre-market listings before they are added to the MLS. Continue reading →

Reffkin finally crafts a national MLS idea that his critics might support

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Agents and leaders have long been skeptical of Compass’ bid to disrupt local MLSs. But the latest proposal might have legs, according to an Intel Index survey. Continue reading →

Why the Compass–Rocket–Redfin move changes everything

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Amit Kulkarni breaks down the Compass–Rocket–Redfin move, why data — not just listings — may be the real battleground and how AI could accelerate every pressure point already building in the industry. Continue reading →

AI comes into focus at Inman Connect New York 2026

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Once again, the industry gathered in New York City, and AI was all the buzz. Here are just a few of the hottest takes. Continue reading →

The stage is set for a better spring, agents say: Client Pipeline Tracker

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Agents are sticking to their guns in recent Intel Index surveys, arguing that their existing pipelines look better than a few months ago — and that their hopes are higher for the year ahead. Their cautious optimism is about to be put to the test. Continue reading →

Why too many brokers are wasting money on AI (and what they should be doing instead)

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The real estate firms that flourish will be those that treat AI as an extension of sound operational design, The Agency’s Zane Burnett writes. Continue reading →