With ChatGPT, Addressable fully automates direct mail marketing

Addressable is partnering with Open AI’s ChatGPT software to make it even easier for agents to execute personalized marketing efforts. The product is called SmartCopy. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

WATCH: ChatGPT – Will it Replace Agents?

Is automating responses the best tactic in an industry that typically requires a deep level of personalization? In this episode, we will take a deeper dive into the benefits of these tools for entrepreneurs and the pitfalls of relying too heavily on t… Continue reading

AI will upend content marketing. 4 ways to stay ahead of the curve

Focus on creating high-quality pieces that resonate with your target audience and meet their evolving needs. With the right approach, you can stay ahead of the curve in the age of AI-powered search engines. Continue reading

Real Estate Webmasters launches REWpert, a human-assisted AI tool

REWpert will allow customers to do more than craft listing descriptions. The company said REWpert will exercise more of what ChatGPT-maker Open AI intended its tool to do. Continue reading

ChatGPT’s take on commissions, compliance and the MLS

RESO CEO Sam DeBord asks the latest in artificial intelligence, OpenAI’s ChatGPT, what it thinks about compensation in the MLS. Here’s what you should know. Continue reading

OJO CEO John Berkowitz on the AI revolution: ‘We’re in a hype cycle’

OJO founder and CEO John Berkowitz shares what a Chinese translation of “crisis” means for his company and what impact artificial intelligence might have on real estate. Continue reading

How to put AI to work to make more money in your real estate business

ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this three-part series, Bernice Ross talks with Jeff Lobb about specific content marketing use cases for ChatGPT. Continue reading