Tag Archives: ChatGPT

Is OpenAI’s ChatGPT-5 the AI upgrade you’ve been waiting for?

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GPT-5 brings big upgrades — and new questions. Here’s what matters for real estate professionals, digital marketer Jessi Healey writes. Continue reading →

Keller Williams exec shares how to win trust with clients — and Google

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Ahead of Mega Agent Camp, Keller Williams Head of Industry and Learning Jason Abrams talks artificial intelligence, social media and the continuing importance of fostering in-person connections. Continue reading →

Instagram’s 3 new updates get personal. Too close for comfort?

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Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes. Continue reading →

Forget everything you’ve heard about GPT-5. Here’s the truth

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Real’s Drew Thompson outlines the new features of ChatGPT’s latest update and casts the vision for how it fits into your content plan. Continue reading →

How to 10X every real estate conference you attend using AI

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You don’t need more ideas. You need a system that makes your ideas work for you. Amy Stockberger offers a framework and prompts for following up on conference season with the help of AI. Continue reading →

Stop using AI as a Google substitute. Do this instead

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Agents who use AI will replace those who don’t, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential. Continue reading →

Agents are ‘fighting uphill’ — but there’s still opportunity

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The shifting market, new buyer behavior and new technology are changing how brokers approach their business, Anthony Lamacchia, Alex Vidal and Leo Pareja told attendees at Inman Connect San Diego on Wednesday. Continue reading →

3 secret AI prompt strategies that supercharge your business

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By using master, meta- and mega-prompts together, Bernice Ross writes, you can take the guesswork out of AI, and start building repeatable systems that make your business run smoother. Continue reading →

Let’s talk about S-E-O: What agents need to know now

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SEO isn’t just about websites anymore. Here’s how real estate pros can optimize Reels, captions and AI tools to drive traffic. Continue reading →

Trending: Has your Facebook group disappeared? Thanks, AI

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From mass Facebook group bans to Disney’s AI copyright battle and the TikTok ban that won’t stick, this week’s updates show one thing clearly: AI is reshaping the rules. For real estate pros, staying ahead means understanding the tools, and the risks…. Continue reading →