AI in real estate: The agent’s guide to the ChatGPT revolution

Master the power and potential of artificial intelligence, and you’ll position yourself for success in the years to come, trainer Terry LeClair writes. Continue reading

Real estate AI firm Shilo raises $2.6M in seed round

Shilo makes a virtual assistant meant to boost real estate agents’ productivity. The cash infusion comes as interest in artificial intelligence soars. Continue reading

Real estate AI increasingly blurs the lines between humans and tech

Real estate companies are rolling out AI assistants with human names and attributes. The tools are increasingly blurring the lines between what tech can do — and what it is. Continue reading

Trending: Lessons in pride and building brand equity that lasts

As some brands scale back their Pride Month campaigns, others are doubling down on meaningful support. For real estate pros, the opportunity lies in showing up with purpose — and turning values into long-term brand equity. Continue reading

Have you been using AI wrong? This missing piece unlocks real results

Starting today, trainer Bernice Ross writes, you can train your favorite artificial intelligence platform to create more intentional, purposeful and personal outputs for your real estate business. Continue reading

Marketing expert says, ‘AI won’t replace agents, but … ‘

Jimmy Burgess and marketing expert Jason Pantana share perspective on the power of artifcial intelligence tools and their place in the modern agent’s toolbox. Continue reading

5 costly mistakes agents make with ChatGPT (and how to fix them)

Who better to help you improve your AI output than an AI? Bernice Ross talks with ChatGPT to find out what works best for optimal performance. Continue reading

13 tasks real estate agents can delegate to technology (beyond AI)

From lead nurturing to mileage tracking, broker Holly Brink helps you lighten your admin load and reclaim your time by handing rote tasks off to tech. Continue reading

Create blockbuster listing videos with this AI stack for under $100

Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos and your voice into an emotional engine that makes buyers need the keys. Continue reading

Rewrite the rules: 5 fresh ways to use Canva for real estate

Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication. Continue reading