‘Top of mind’ means nothing without value. 5 ways to do it right

The old playbook of “just stay remembered” doesn’t work in the digital age. Clients are bombarded with information, and unless you provide consistent value, your presence fades into the noise. Continue reading

How to stop second-guessing yourself and make solid decisions

As the seasons change, you may be doubting your prior planning, coach Darryl Davis writes, but real estate success comes from making a commitment and sticking to it. Continue reading

9 ways to show clients you appreciate them this summer

Don’t go silent this summer. Reach out to past clients, and show them you care with these strategies from coach Darryl Davis. Continue reading

You don’t need a hot market. You need a smarter marketing strategy

In slower markets, agents who are strategic, creative and proactive rise to the top, Coldwell Banker Warburg’s Kevelyn Guzman writes. Those who wait for conditions to change get left behind. Continue reading

How I would invest $2,500 in my real estate business in 2024

What we invest in, we can expect to grow. That’s why Jimmy Burgess recommends choosing one of these areas to invest in if you want big returns. Continue reading

8 client appreciation event expenses that are totally worth it

In today’s economy, every dime matters. Here are a few budget-friendly expenditures that author and coach Darryl Davis recommends for your next client appreciation event. Continue reading

10 tips for throwing an un-be-leafable fall event on a budget

Now is the perfect time to plan an event to thank your clients, showcase your business and attract potential buyers. With a little creativity and planning, you can throw an event that’ll rival your competitors without breaking the bank, author and coac… Continue reading

10 ways to show your clients a fun time (and stay top-of-mind)

Staying in touch with clients in ways that don’t feel like sales calls to them is a challenge every good agent faces. Here are a few client appreciation ideas to get you through the year. Continue reading