5 simple scripts to reconnect with your sphere 

Staying in touch with your sphere of influence is the foundation of building and maintaining your business, says coach Darryl Davis. Here are a few authentic scripts for more effective follow-up. Continue reading

‘Bigger is not always better’: 5 tips to elevate your social media

Regardless of how you feel about it, in this day and age, social media is a powerful tool. Ricardo Rodriguez explains how to put it to work for your real estate business. Continue reading

Meaningful lead engagement is the future of real estate success

Success Assurance is BoomTown’s lead engagement service. It monitors your entire database for unique lead behaviors that indicate a readiness to transact. Continue reading

A comprehensive guide to finding inventory in today’s market

Inman has created an extensive resource for ways to find inventory — from old-school methods to more creative approaches — when it seems like there’s nothing left on the shelves. Continue reading

How to get your piece of the relocation buyer resurgence

Where are people coming from, where are they going, and how can you help them? According to Christy Murdock, it starts with digging into the data and creating a strategy to grow your relocation services. Continue reading

7 hot spring market tips to boost business and keep burnout at bay

White-knuckle negotiations, nervous buyers, low listing inventory, mental fatigue — there’s a lot to take in every day right now. Here are a few ways to help you stay grounded, focused and ready for whatever the market throws your way. Continue reading

This is the problem with real estate lead gen

Persistent, thoughtful work is required to keep leads in your funnel if you want to be successful. And that means an air-tight strategy to follow up with, nurture and convert them. Continue reading

9 tips for a warm and cozy home showing in the dead of winter

Showing a home in the dead of winter has its own quirks, especially in a snowy market. Here are a few tips to liven up your cold-weather listing. Continue reading

Show ’em your value: 7 P’s of real estate agent marketing

Success starts with developing a clear understanding of who you are, who your ideal client is and what you offer. Package your services, position yourself for maximum exposure, and develop a process that keeps you top-of-mind. Continue reading

The real estate agent’s guide to Instagram in 2022

If Instagram is a bit overwhelming for you or you simply want to up your game in the new year, here is Jimmy Burgess’ step-by-step Instagram playbook for agents. Understanding the platform and the different types of content makes a huge difference in y… Continue reading