Tag Archives: lead generation

TikTok is the most powerful lead gen tool you’re probably not using

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Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation. Continue reading →

Steering suit, pig’s head, YouTube rules: Inman’s Top 5

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Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

7 end-of-summer marketing ideas to spark fall momentum

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The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how. Continue reading →

Ready to raise your price point? Here’s your luxury agent playbook

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Whether you’re just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche. Continue reading →

Realtor income edges up 4% despite market softening: NAR

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The National Association of Realtors released its 2024 Member Profile on Wednesday, which revealed that its typical member earned a median gross income of $58,100 — up from $55,800 in 2023. Continue reading →

3 social media lead gen lessons from the Trump vs. Powell drama

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Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes. Continue reading →

Mortgage trigger leads will be less crazy, but they ain’t going away

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Loopholes in new law mean credit bureaus will still be able to sell applicants’ information to their current lender, servicer or bank — a boon for lenders who also service their own loans. Continue reading →

Opendoor grows revenue and trims losses in 2nd quarter rally

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Opendoor managed to increase its revenue and cut its losses in a reassuring sign for investors just a few months after the iBuyer was at risk of being delisted from the stock market. However, the company also said it expects lower acquisition and resa… Continue reading →

If you were selling a home, would you hire you as the listing agent?

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Thinking about selling a property of your own? Bernice Ross shares six reasons why you may not be the best choice to guide your own transaction. Continue reading →