Tag Archives: lead generation

Is speed to lead dead?

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The best real estate lead isn’t always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that’s best for both you and your potential client. Continue reading →

Pre-list market insight underpins Lynn’s agent pitch: Tech Review

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The value proposition rests on owners publishing their home to the Lynn user community for feedback on its potential value to the market, but an immature user experience and lack of engagement incentives erodes the value prop. Continue reading →

From Zero to $150K: This YouTube video strategy can deliver GCI wins

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If you’ve been on the fence about leaning into producing YouTube videos for your business, now is the time to commit, Jimmy Burgess writes. Follow this blueprint, and you will have success. Continue reading →

‘Be a strategist, not a salesperson’ to win with today’s homesellers

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Four leading Keller Williams owners share the key to creating a lead generation strategy that yields offers that homesellers can’t resist. Continue reading →

It’s still a listings game! 5 effective ways to generate listings now

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Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies. Continue reading →

CoStar CEO: We’re focused on ‘selling the house’

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Andy Florance suggested rival portals are more interested in selling leads than houses and called a lawsuit against his company a “PR stunt.” Continue reading →

3 must-have skills for building rapport with real estate clients

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By building rapport, The Agency’s John Antretter writes, agents can not only secure immediate business but also build a network of loyal clients who will return and refer others for years to come. Continue reading →

FCC ready to crack down on AI-generated robocalls

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The FCC announced on Tuesday a plan to help consumers identify and block AI-generated robocalls. The plan, if passed, could impact a key part of real estate agents’ lead generation methods. Continue reading →

MaverickRE ushers in the era of AI sales coaching: Tech Review

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MaverickRE is an artificial intelligence solution for helping train and analyze the performance of real estate sales professionals. Continue reading →