Want a high-producing database? Look no further than Coca-Cola

How can you level up your marketing with high-value offerings? Here’s Keller Williams VP and bestselling author Jay Papasan’s list of value adds that your sphere won’t soon forget. Continue reading

Reach out, take names: 13 tips for beefing up your client database

Whether you’re just getting started or have been at it for a while, writes Inman contributor Luke Babich, you already know that finding potential clients is critical. Here are 13 tips to build and nurture your client base. Continue reading

10 tasks real estate agents delegate (but absolutely shouldn’t)

If the 80-20 principle is correct, then agents must delegate tasks. But broker Nick Schlekeway says many agents have taken it too far. Here are the areas agents should stop delegating and personally handle with care. Continue reading

4 family-friendly ways trunk or treating connects your community

Whether you’re hosting or sponsoring, trunk-or-treat events are a great way to give back to your community while promoting your business. Coach Darryl Davis offers tips for connecting this Halloween. Continue reading

5 tips for nurturing hesitant buyers who can’t quite commit

Today’s real estate market can present an intimidating and emotional challenge to hopeful buyers and sellers. Mauricio Umansky shares strategies for helping educate and reassure them so that they can get their needs met. Continue reading

7 ways to hook first-time buyers (before they’re ready to buy)

First-time buyers may not be ready to purchase a home right away, but with a little patience you can turn them into lifelong clients. Keller Williams Head of Inclusion and Belonging Julia Lashay Israel offers insights on providing education and informa… Continue reading

8 ways to cultivate connections with builders and developers

Master the new construction niche, and grow your business by building relationships with builders and developers in your market. Continue reading

Commit to stellar service when you commit to these 4 pillar principles

In this five-part series, real estate broker Nick Schlekeway provides proven principles to help agents build their businesses the right way. Continue reading

9 lessons most other agents are learning the hard way

While others are learning from their mistakes in today’s market, Jimmy Burgess says that you don’t have to. Find out what you should be doing right now to boost your real estate business. Continue reading

Lead gen is not enough. Here’s how to nail down lead conversion

In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it? Continue reading