Tag Archives: Marian McPherson

How safe are real estate agents really? The Download

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From cybersecurity attacks to face-to-face threats, here’s a roundup of recent stories on agent and brokerage safety and security. Continue reading →

Zillow wiretapping lawsuit quietly dismissed without prejudice

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A class action lawsuit against Zillow for allegedly disclosing personally identifiable information — including names and emails — and prerecorded video viewing activity to the parent companies of Facebook and Google, Meta and Alphabet, has been dismiss… Continue reading →

Realtor.com is working with OpenAI to chase the portal crown

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News Corp CEO Robert Thomson said the partnership with the ChatGPT-maker is a vital growth lever for Realtor.com and its parent company, Move Inc., and will help create a one-of-a-kind home search experience. Continue reading →

Zillow ditches outdated decor with Showcase virtual staging

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Homebuyers browsing Zillow Showcase listings can now virtually stage homes, removing and rearranging decor and trying out several preset design styles. The feature is powered by Virtual Staging AI, a company Zillow acquired in 2024. Continue reading →

This CMO wants to make Keller Williams the Nike of real estate

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In her first interview with Inman, Keller Williams CMO Sandra Howard shares the key to creating a brand that’s timeless yet timely, and her plans to push the Texas-based franchisor’s marketing to the next level. Continue reading →

Here are the markets where homebuyers have the upper hand

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Realtor.com’s August market report revealed the emergence of a balanced market, with pockets of dominance for buyers in the Southeast and West. However, economic headwinds are suppressing sales, with contract signings and delistings rising annually dur… Continue reading →

RE/MAX purchases Compass’ North Shore offices in Chicago

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RE/MAX has purchased Compass’s Chicago North Shore office locations, Inman learned on Wednesday. Compass offloaded the brick-and-mortar locations as a result of its $444 million acquisition of @properties Christie’s International Real Estate, which clo… Continue reading →

How a Keller Williams broker saved her agents from a drunken gunman

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Orlando-based Keller Williams broker Oglah Gatamah shares how she protected her agents from a gunman who walked into her office in February. Gatamah said leaders must balance customer service with safety. Continue reading →

NAR offers $99 home security package for Realtors, clients

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SafeStreets is offering NAR members and their clients a full security system for a one-time installation fee of $99 plus ongoing monthly costs. The company is the third addition to NAR’s Realtor Benefits program this year. Continue reading →

New listings grew 276% last week — but it’s not enough

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Annual new listing growth jumped from 1.7 to 6.4 percent in one week. However, Realtor.com said the listing jump hasn’t translated to more home sales, as homebuyers struggle with affordability. Continue reading →