6 steps that transform neglected clients into lifelong partners

Staying in touch with past clients and “orphans” long after closing could be the key to a lifetime of repeat and referral opportunities. Coach Darryl Davis offers a strategy to help you reconnect. Continue reading

Don’t let your feelings or bank account dictate your value

If you’re having trouble conveying your value to clients, it may be because you don’t believe in it yourself. Coach Darryl Davis provides the pep talk you need to take center stage as a client coach and advocate. Continue reading

As settlements move forward, get back in the saddle: The Download

With preliminary approval of NAR’s deal and a new settlement proposal from HomeServices of America, can we finally all get back to business? Continue reading

10 things to think about when thanking your referral partners

Want to work smarter, not harder? Nurture your referral pipeline with these tips from coach Darryl Davis for a steady flow of new leads. Continue reading

Ryan Reynolds creates Zillow ad inspired by hit show ‘Bluey’

Hit children’s TV show “Bluey” is the inspiration for Zillow’s latest ad, which debuted Friday morning on NBC’s Today show. The 30-second spot features a family in the final stages of moving while the narrator references a landmark episode of “Bluey,” … Continue reading

In the wake of Matterport’s sale, digital twin options are plentiful

Matterport’s sale to CoStar will ignite interest in the value of digital twins and tour marketing, and the options for creating them are many. Continue reading

A never-fail, step-by-step blueprint to consistently find listing leads

Change is coming, so it’s time to make sure you’re leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming. Continue reading

EXp Realty taps Wendy Forsythe as new chief marketing officer

Four months after taking the helm at coaching firm Chirag Shah Coaching, Wendy Forsythe has re-entered the brokerage world as the chief marketing officer for eXp Realty. As CMO, Forsythe will spearhead eXp’s marketing strategy, which includes brand man… Continue reading

The last dance? Possible TikTok ban has been signed into law

As the clock ticks down, TikTok faces a real threat of being banned in the U.S., with legislation already signed into law. Jessi Healey says this battle isn’t just about an app but about the larger implications of social media, censorship and how we en… Continue reading

With Matterport buy, CoStar makes it a ground game

Digital twin creation company Matterport has sold to CoStar, parent of home search experience Homes.com and Zillow’s chief rival. The deal stands to greatly increase the amount of industry data available to the company for use in its appeal to both rea… Continue reading