Tom Toole leads a 50-agent team in Philadelphia. On this episode, he breaks down his three lead pillar system, how he increased sphere deals by 42 percent in one year and the tech stack running it all. Continue reading
In this week’s Download: How will you shift your marketing if Google becomes the next dominant player in the online listings landscape? Continue reading
Consumers are stressed, and attention is getting harder to earn. From shareable Instagram Stories to Google’s listing tests, it’s trust, not urgency, that is driving visibility now. Continue reading
Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes. Continue reading
Anthropologist Robin Dunbar introduced the idea that humans can maintain stable, meaningful social relationships with only about 150 people. Here’s why that’s not enough to sustain a real estate business today. Continue reading
Stop chasing that next “magical” lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul. Continue reading
Instagram has quietly announced shareable Stories, creating a new opportunity for agents to expand local reach, spark conversations and stay visible without posting more content, Alyssa Stalker writes. Continue reading
Instagram has quietly announced shareable Stories, creating a new opportunity for agents to expand local reach, spark conversations and stay visible without posting more content, Alyssa Stalker writes. Continue reading
As the luxury brokerage continues to work on a comprehensive rebrand, it has welcomed back Natalie Passerini as chief marketing officer. Continue reading
As the luxury brokerage continues to work on a comprehensive rebrand, it has welcomed back Natalie Passerini as chief marketing officer. Continue reading