Tag Archives: marketing

Why your real estate email campaigns aren’t converting (yet) 

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If your database feels cold or your emails aren’t converting, try one or more of these five strategy shifts from Josh Ries. The results might surprise you. Continue reading →

$200K per year by Year 3: From part-time agent to powerhouse

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If you’re looking to go full-time in real estate, Josh Ries writes, take a page out of Emily Nguyen’s playbook: Start with service, show up with value and when the time is right, jump in all the way. Continue reading →

Transforming agent marketing: Task-bound to scalable systems

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Troy Palmquist talks with marketing directors about the evolving role of martech and how it can empower agents to build their brand within the brokerage. Continue reading →

Agents, you must believe in yourself and the brand you choose

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To get buyers to believe in you, you must first believe in yourself, your value and the organization you represent, broker-owner Lori Muller writes. Continue reading →

How the winter market creates soft power plays for buyers and sellers

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Finance expert Sofia Nadjibi offers insights to help agents successfully position their clients during the December and January market slowdown. Continue reading →

Former Realtor.com, Movoto, Homeward execs move to PLACE

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PLACE has expanded its C-suite with former executives from Realtor.com, Homeward and Movoto, according to an announcement on Thursday. Continue reading →

Future-proof your digital footprint for 2026 (and beyond)

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Troy Palmquist talks to luxury real estate pros about why owning your platform, understanding SEO and using AI wisely is the new baseline for elite agents. Continue reading →

5 lead-generation metrics you must review before 2026 begins

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These five metrics give you a custom dashboard to plan smarter, grow faster and stop guessing, Josh Ries writes. Head into 2026 with a plan based on data, not hope. Continue reading →

How this agent-turned-coach went from no social media to 10M monthly organic views

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In this episode, Ricky Carruth details how he built a million-dollar business as an agent (and then lost it) before becoming one of the most-recognized influencers in real estate. Continue reading →

How this agent-turned-coach went from no social media to 10M monthly organic views

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In this episode, Ricky Carruth details how he built a million-dollar business as an agent (and then lost it) before becoming one of the most-recognized influencers in real estate. Continue reading →