5 tips for making a splash in a new market

From researching your target audience to utilizing a robust mix of tools and creative content, developing a thoughtful marketing campaign will ensure your brand stands out from the rest. Continue reading

3 reasons choosing a niche is the best thing I did for my career

Choosing an area you can specialize in that will set you apart from your competitors as the authority will help you become a more prosperous and happier agent. Here’s why. Continue reading

End the year strong: 5 smart ways to spend your marketing dollars

August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here’s how. Continue reading

How to grow your network

It’s important to maintain connections because your business often depends on the quality of those relationships. But here’s why you shouldn’t neglect strangers and acquaintances. Continue reading

Pulse: What newbies need to know about marketing listings

From utilizing professional photography to tapping into your sphere, here are some essential tips newbies need to know about marketing listings today. Continue reading

Free leads from Google: How to set up, optimize your Google My Business page

There’s a pretty easy (and free) way to position yourself as the local expert and scoop up leads as you grow, thanks to Google My Business. Here’s how to set up, build and optimize your business page. Continue reading

LoanDepot’s ‘Grand Slam’ offer bundles agent, mortgage and title insurance

LoanDepot and its agent matching subsidiary, mellohome, will offer cash rebates of up to $7,000 on bundled services. Continue reading

3 brokers share 7 tips for guiding new real estate agents

Three real estate brokers share how they help new agents navigate bidding wars, manage finances, and keep their sanity while building their business. Continue reading

‘It’s a two-way conversation:’ 8 tips for social media naysayers

If you question what value social media really adds to your business, don’t. Point blank, it gives real estate agents way more reach than they could get offline. It’s not for everyone, but here are some tips to make getting started easier. Continue reading