Tag Archives: marketing

Monster mash your marketing with a Halloween-themed open house

By Darryl Davis | October 15, 2024 - 9:00 am |October 15, 2024 Uncategorized

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In real estate, a little magic goes a long way. Bring fun to your October open houses with these holiday-themed ideas from coach Darryl Davis. Continue reading →

How new (and not-so-new) agents can max the impact of social media

By Bernice Ross | October 15, 2024 - 8:10 am |October 15, 2024 Uncategorized

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Want to be more effective on social media and reach even more potential clients? Bernice Ross offers strategies to take your posts, Stories and Reels to the next level. Continue reading →

24 questions new agents should ask about open houses

By Jonathan Pressman | October 15, 2024 - 8:00 am |October 15, 2024 Uncategorized

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Putting on an effective open house, Jonathan Pressman writes, means being the informed agent and the best source of information for current and future clients. Continue reading →

6-step listing launch plan that’s just right for today’s market

By Jimmy Burgess | October 13, 2024 - 8:00 am |October 13, 2024 Uncategorized

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The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now. Continue reading →

10 Halloween marketing ideas to stir up some magic at your listings

By Darryl Davis | October 12, 2024 - 8:00 am |October 12, 2024 Uncategorized

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If you’re looking to get more eyes (of newt!) on your listings, bewitch the neighborhood and cast a spell on the right buyer, try these spooktacular Halloween listing marketing ideas from Darryl Davis. Continue reading →

Podcasts, social media, more: 4 ways to add leverage with content

By Rick Guerrero | October 11, 2024 - 8:00 am |October 11, 2024 Uncategorized

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Rick Guerrero and social media star Jenny Lynn Tran discuss how you can use content to add value, educate, and connect with clients and colleagues. Continue reading →

RealReports, Pearl Certification agree to energy data integration

By Craig C. Rowe | October 10, 2024 - 6:22 pm |October 10, 2024 Uncategorized

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Customers of RealReports can now access in-home energy insights from Pearl Certification, a provider of property energy analytics. Continue reading →

Super App stronger, Zillow acquires Virtual Staging AI

By Craig C. Rowe | October 9, 2024 - 4:30 pm |October 9, 2024 Uncategorized

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Another online space editor means the portal leader continues to focus on helping agents better serve sellers and buyers better grasp the potential of a prospective home. Continue reading →

Will agents actually call you back?

By Summer Goralik | October 8, 2024 - 8:00 am |October 8, 2024 Uncategorized

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What happens if the listing agent won’t return your phone calls? Compliance expert Summer Goralik has the answers you need. Don’t let another agent’s unresponsiveness stand in your way. Continue reading →

With AI, real estate is now a ‘game of attention,’ Serhant says

By Lillian Dickerson | October 7, 2024 - 4:18 pm |October 7, 2024 Uncategorized

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AI has changed the nature of competition within the industry, Serhant said at the CNBC Evolve AI Opportunity Summit, making relationship skills even more important. Continue reading →