How to close 15 deals between now and the new year

The market determines your strategy, not your success. There’s three months left in 2022, and if you put in the work — despite setbacks and oppositions — you have time to close 15 deals. Here’s how. Continue reading

PostcardMania sent 14M mailers in 2021. Here’s what agents can learn

The targeted marketing company’s largest real estate mailing was just over 53,000 pieces, but it found that three out of four mailings were 500 or fewer pieces, with 70 percent stamping campaigns below 750. Continue reading

These marketing terms are officially cliched. Here’s what to write instead

Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead Continue reading

11 real estate truths that can change your tax bracket

The more you grow your knowledge and understanding of the real estate industry, the more your business will typically expand — and your income will grow, Jimmy Burgess says. These 11 understandings, when acted upon, can elevate your business to the lev… Continue reading

7 tactical marketing strategies to prepare agents for success in 2023

During an Inman Connect panel on Tuesday, social media coach, speaker and foreclosure expert Marki Lemons-Ryhal shared key tips for agents to up their marketing games. Continue reading

5 ways proptech enhances land listings

Buying and selling land is being revolutionized by tech advancements, according to land investment professional Curtis Williams. Proptech applications are creating enhanced marketing, improved branding, better customer engagement, and easy access to in… Continue reading

Dull marketing? Bring back the luster and shine with these tips

Whatever medium you use to communicate your message, make sure the message is also clear, concise and consistent. Alexander Advisory Group’s Alexander Chandler borrows from the diamond industry to offer tips for improving your content. Continue reading

Let’s Tok about it: Creating fun, engaging content for your real estate business

Developing a plan for TikTok will take creativity, but if you embrace this vibrant platform you may be pleasantly surprised. Marketing expert Katelyn Castellano, shares why TikTok stands head and shoulders against other content arenas. Continue reading

Get the best blend of innovative experts and an energized community

Inman Connect New York is the place to be this January. We encourage you to join us this winter, January 24-26. Continue reading