Pivot! Pivot! 8 tips to expertly prepare for a market shift

The real estate market has been on an incredible run for the past two years with real estate agents handily breaking their previous sales records. However, the market has begun to shift as rising mortgage rates, unhinged home price growth, rock bottom … Continue reading

7 hot spring market tips to boost business and keep burnout at bay

White-knuckle negotiations, nervous buyers, low listing inventory, mental fatigue — there’s a lot to take in every day right now. Here are a few ways to help you stay grounded, focused and ready for whatever the market throws your way. Continue reading

Your listing presentation makes me look bad. Stop shading your competition

The best thing we can do for our businesses and for each other is to be honest about the services we provide, how we work and even how the industry itself works. We need to promote our services without suggesting that the competition is greedy, incompe… Continue reading

Inman Review: Real Happy is here to market your listings

Developed by a mobile app engineer after a bad homebuying experience, Real Happy is another good entry for listing agents wanting a new and productive way to market and coordinate showings. Continue reading

The homebuyer in 2021? Middle-aged, married and college educated

Zillow Group’s 2021 Consumer Housing Trends Report breaks down what buyers looked like in 2021, what they wanted most and how that compared to previous years. Continue reading

Staging and marketing company Guest House raises $3M

Guest House offers homesellers high-touch staging services that include a interior designer working directly with a number of national and local home furnishing retailers Continue reading

The New Normal for listings is endless evolution

Over the past 20 years, listings have gone from a single photo in a newspaper to having dozens of images, interactive features and 3D tours. The only constant now is change. Read the latest in our New Normal series, and join us next week at Inman Conne… Continue reading

How to wow your clients with a standout experience

Whether it’s through scheduling regular check-ins or developing custom marketing opportunities, proving to your clients that you’re there to help them navigate the process while creating exciting moments is what will set you apart from your competitors. Continue reading