Conferences are goldmines (if you know how to film them)

Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences. Continue reading

How to create a purpose-built brand for luxury real estate

While creating a luxury personal brand for your real estate business, Rebecca Francis writes, don’t forget to stay true to your authentic self. Continue reading

10 easy daily marketing moves that build your brand and business

Building a brand doesn’t require a viral video or a billboard, Jimmy Burgess writes. It requires presence, intention and small moments stacked over time. Continue reading

How to show up online without selling out: Visibility with integrity

Showing up with integrity, clarity and authenticity allows you to build a brand that’s in alignment with your own experience, Debra Trappen writes. Continue reading

25 accelerators, podcasts and courses for agent entrepreneurs

You are your business’s most important asset. Don’t you deserve an upgrade? Drew Thompson shares educational and inspirational resources that will give you the boost you need now. Continue reading

10 unexpected places to find your next top producer 

The best agents don’t always come from traditional backgrounds, coach Verl Workman writes. Sometimes, the ideal candidate is already excelling in a different industry, just waiting for the right opportunity. Continue reading

Need support as a solo agent? Here’s how to get it

No team? No problem! You don’t have to go it alone when you align yourself with colleagues and strategies that optimize your service, coach Verl Workman writes. Continue reading

How empowerment builds profitable, culture-first brokerages

Treat real estate agents right, broker-owner Michelle Valverde writes, and results will follow, including brokerage growth and resilience. Continue reading

The Law of 3: A powerful marketing and branding tool for real estate

Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective. Continue reading

The agent as a brand: How to empower your individual identity

Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition. Continue reading