At Inman, we believe in you, the real estate professional

Real estate embodies the American dream, and as a profession is filled with people fighting for their communities and their clients. Continue reading

What’s next for Compass-Anywhere? Latter & Blum’s deal offers hints

The Compass name has largely overtaken Latter & Blum branding, but otherwise, the brokerage is still very much in the midst of a smooth transition to Compass’s systems, agents said. Continue reading

Compass-Anywhere: Scale doesn’t mean losing culture and quality

Don’t fear the scale of a combined Compass and Anywhere, luxury expert Mickey Alam Khan writes. Instead, lean into your differentiators and your unique value proposition. Continue reading

Before Compass: Lessons from Robert Reffkin’s leadership style

Darryl Davis looks at how resilience and responsibility at a young age shaped the Compass founder’s approach to leadership and business. Continue reading

Marketing overload: How to cut the clutter and reclaim your time

Marketing overload is real. New contributor Remington Rand says agents need to cut busywork with AI and focus their time on their strengths. Continue reading

Your listings will now appear on a new search site: ChatGPT, thanks to Zillow

OpenAI announced on Monday that it had opened up its popular AI chatbot platform ChatGPT to popular apps. Users can now search for homes via Zillow directly within ChatGPT. Continue reading

Inside the stiff opposition to Compass’ private-listing crusade

Agents at Compass and other large firms are increasingly set against Clear Cooperation. But at franchises and indies, the campaign may have only hardened their resolve, Intel surveys suggest. Continue reading

Has agent bad behavior gotten out of control? The Download

This week on the Download: A rash of incidents has put agent behavior under the spotlight. Is the industry facing a professionalism crisis — or just a few bad apples and a perception problem? Continue reading

Hopeful but wary, agents report slippage in listing pipelines: Intel

A renewed interest from homebuyer clients has been offset by lost ground with sellers, agents across the country tell Intel. It’s testing their newfound hope for the year ahead. Continue reading

The modern tech stack agents and brokerages need now: Streaming

Instead of hoping new software will transform your company, learn how to build a smart, streamlined tech stack that enhances existing workflows, improves efficiency and drives real growth. Continue reading