Realtor.com is working with OpenAI to chase the portal crown

News Corp CEO Robert Thomson said the partnership with the ChatGPT-maker is a vital growth lever for Realtor.com and its parent company, Move Inc., and will help create a one-of-a-kind home search experience. Continue reading

Here are the markets where homebuyers have the upper hand

Realtor.com’s August market report revealed the emergence of a balanced market, with pockets of dominance for buyers in the Southeast and West. However, economic headwinds are suppressing sales, with contract signings and delistings rising annually dur… Continue reading

Portals spend millions on SEO. Here’s how to leverage it for free

Lead-gen expert Josh Ries tells you how to transform ideas from Zillow and Realtor.com into local insights that make your content marketing stand out for all the right reasons. Continue reading

Modest gains help agents see path to recovery: Client Pipeline Tracker

Homebuyers are still only dipping their toes back into the market. But it’s enough for agents to feel cautiously optimistic again about the year ahead — and dream a little bigger. Continue reading

4 key factors leading to increased real estate market anxiety

From climate change to economic uncertainty, Carl Medford writes, these are the factors causing real estate market anxiety for potential buyers and sellers. Continue reading

The strongest brands thrive on consistency

Learn practical ways to infuse brand consistency into every client interaction — from first hello to closing day — to build trust, recognition and lasting success. Continue reading

6 low-cost listing strategies that actually work in today’s market

Jimmy Burgess and Listing Leads co-founder Jimmy Mackin provide budget-friendly strategies for generating listing leads now. Continue reading

‘Is it cheaper to rent or buy today?’ How to answer that question

Find out how to help potential homebuyers navigate the market, Bernice Ross writes, while dispelling myths that might be keeping them from moving forward. Continue reading

Zillow is taking down images at the center of CoStar’s copyright lawsuit

Homes.com parent CoStar sued Zillow in July over what it described as “systematic infringement” of copyrighted images. Zillow has yet to formally respond, but has started taking the images down. Continue reading

More than one-quarter of US homes are exposed to severe climate risk

Today, more than one-quarter of U.S. homes, which represent $12.7 trillion in property value, are vulnerable to at least one type of severe or extreme climate risk, according to a new report released by Realtor.com. Continue reading