How to build your brand authority with other people’s audiences

Tap into content and media opportunities to raise your profile and elevate the reputation of your real estate business, broker-owner Amy Stockberger writes. Continue reading

The $168M secret: Why this broker leans on a 50 call per week rule

On this episode of Real Estate Insiders Unfiltered, DOMO CEO Greg Geilman offers an authentic look at how he built a high-production, boutique luxury brokerage after quitting his tech job to join real estate in 2010. Continue reading

Real estate leaders weigh in on Compass-Anywhere: The Download

As the logistics of the merger unfold, members of the real estate community continue to share their thoughts on the deal. Continue reading

How agents can win the AI-driven holiday marketing season

This holiday season is all about speed, personalization and AI. Shoppers are using ChatGPT to make decisions, and now they can browse Zillow listings there, too, Jessi Healey writes. Holiday marketing for real estate agents means adapting fast, buildin… Continue reading

15 tips, tricks and tools to add to your DIY home staging kit

A combination of upskilling and these 15 items and strategies helps ensure that your home staging gets your listings sold, Annette DeCicco writes. Continue reading

Private listing networks are the newest pet rock: Bess Freedman

Not all trends are worth following, the Brown Harris Stevens CEO writes. The pet rock had its moment, but private listing networks create a conflict between fiduciary duty and financial gain. Continue reading

Compass clues, ChatGPT listings, white-collar crime: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Hit the AI ‘easy button’: A practical playbook for agents

AI for real estate agents doesn’t have to be complicated. Jimmy Burgess shares strategies to simplify and speed up adoption. Continue reading

7 lessons I learned from a fitness influencer about lead generation

Stop limiting your learning to real estate, Josh Ries writes. Look at what other industries are doing, adapt it, and recognize that we’re entrepreneurs. Continue reading

How to help sellers prepare to list a tenant-occupied property

Working with a tenant-occupied property may be more hands-on than others, Cara Ameer writes. Be prepared to pivot based on the circumstances at hand. Continue reading