Zillow-ChatGPT, Compass-Anywhere, SCOTUS-REX: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

‘Top of mind’ means nothing without value. 5 ways to do it right

The old playbook of “just stay remembered” doesn’t work in the digital age. Clients are bombarded with information, and unless you provide consistent value, your presence fades into the noise. Continue reading

Why the Compass-Anywhere merger won’t be real estate’s LVMH

Distinct brands that serve a variety of real estate market price points are required for the Compass-Anywhere merger to be effective, Michael Valdes writes. Continue reading

7 low-inventory market strategies every agent should adopt in Q4

Housing expert Luke Babich says that agents need to bring their A-game to thrive this fall in 2025’s late season market with these seven key tips. Continue reading

Breaking the cycle of listing agent burnout: A broker’s playbook

If we can build brokerages that protect our listing agents’ bandwidth and reinforce their value, Jeff Farmer writes, we’ll position them to thrive in markets where others fold. Continue reading

Lesson Learned: Real estate apprenticeship is the answer to new agent retention

Find out more about broker-owner Courtney Poulos’ journey and what she thinks new agents need most from the industry. Continue reading

5 things to do today to give yourself a fighting chance on ChatGPT

Broker Holly Brink writes that learning how to show up when potential clients search for homes with ChatGPT is essential for building a future-forward business. Continue reading

Inside Zillow’s ChatGPT integration (and what it means for real estate)

In this timely episode, Zillow’s Errol Samuelson and Josh Weisberg unpack the portal’s integration with ChatGPT, including MLS compliance, data sharing myths and fair housing guardrails. Continue reading

6 intelligent tech tools every agent-landlord can leverage

Being both a real estate agent and a landlord can feel like running two businesses at once. Ryan Barone examines the rise of intelligent rental management tools. Continue reading

Stop asking AI for tax advice (and start using it for this instead) 

Artificial intelligence can revolutionize how you track expenses and forecast tax bills, but the strategic decisions that build wealth — S-corp elections, retirement choices — still need human expertise. Continue reading