Want more buyers? Choose a mortgage advisor, not a loan officer

Rick Guerrero sits down with coach Tim Braheem to break down how the role of mortgage professional is evolving and discuss why today’s buyers need more than a paper-pusher. Continue reading

These 2 AI changes are poised to impact your real estate business

Real estate professionals who understand this AI shift and adapt their authority-building strategies accordingly will compound their visibility over time, Molly McKinley writes. Continue reading

3 Google Business Profile mistakes you can’t afford to make 

Real Grader CEO Alex Montalenti talks to Troy Palmquist about the biggest (avoidable) mistakes real estate agents make when it comes to their online presence. Continue reading

Got $20? Here’s how to fulfill your marketing needs (with AI) in 2025

Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today. Continue reading

The one tool this marketer would never give up (and why it matters)

Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading

Get social media advice from the best in the business: The Download

This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers. Continue reading

How to charge through market chaos with a ‘Rhino Mindset’

On this episode of Real Estate Insiders Unfiltered, Paracle co-founders, Tony Hanson and Lucas Mudrey, reveal their brokerage’s core philosophy — based on the book “Rhinoceros Success” — which drives them to charge at every market challenge. Continue reading

Foreclosures are on the rise. Here’s how to lean into the shift and develop a new income stream

With foreclosure activity ticking upward, agents can learn from seasoned REO pros to build new streams of income during an economic downturn, Annette DeCicco writes. Continue reading

7 hidden mistakes agents are making (and what to do instead)

Jimmy Burgess helps you avoid these real estate agent mistakes to survive the market and come out of it with more momentum, more listings and more confidence. Continue reading