NAR and the real estate industry’s irrelevance problem

Failure to embrace tech innovation will ensure the real estate industry falls further behind, hastening the entry of disruptive outside forces, Sean Frank writes. Continue reading

11 ways to rebuild if your internal ‘check engine light’ comes on

Real estate agent burnout is real, coach Darryl Davis writes, but it can be avoided. Here’s how to reset, regroup and restart your engine amid tough times. Continue reading

10 reasons agents suffer from call anxiety (and how to cure it)

The ability to make lead-gen phone calls allows real estate agents to pad their bottom line by avoiding the expense of paid leads, Carl Medford writes. Continue reading

Tech Review: Guest House shrinks time-to-market with listing prep

Technology expert Craig C. Rowe reviews Guest House, a company that offers a fast, lightweight solution to the friction that happens after a listing agreement is signed. Continue reading

Real estate portals feel the heat during a rough week: The Download

After a week of legal battles and portal platform shakeups, real estate leaders break down what it all means for agents on the ground. Continue reading

215 agents, no recruiting: How Ryan O’Neill built RE/MAX’s No. 1 team in Minnesota

On this episode, The Minnesota Real Estate Team leader unpacks his human-first approach to scaling his team to 215 agents who did 1,600 sides and $621 million in 2024. Continue reading

5 huge mistakes agents make when calculating cost per lead

In real estate, money is made on the front end rather than at the closing table, Josh Ries writes. Here’s how to maximize the profit potential of your lead gen. Continue reading

How agents can make the most of the Zillow-Matterport breakup

Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading

5 types of social posts that are filling agents’ pipelines right now (with examples to copy)

Model your social media content marketing on these examples for real estate lead gen that’s useful, local and human, Jimmy Burgess writes. Continue reading

AI browser wars are here. How this new era will change real estate

OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search into conversation and automation — a move that challenges Google’s dominance and puts Micros… Continue reading