10 old school marketing strategies that still work in this tough market

The best agents in 2026 will blend innovation with authenticity, trainer Bernice Ross writes, using new tools to amplify rather than replace the human touch. Continue reading

Compass’s Buyer Demand tool: breakthrough or déjà vu?

Troy Palmquist examines Compass’ newly announced tech tool and the debate between open and “walled garden” ecosystems. Continue reading

7 last-minute Halloween marketing tricks (and treats) for agents

Every holiday is an opportunity to remind people that you’re not just a salesperson, Darryl Davis writes. You’re a neighbor and, possibly, the hero they need now. Continue reading

Practical magic! How to use AI for real estate disclosures

Making AI part of your transaction process saves you time and money, while helping you focus on the tasks only you can do, new Inman contributor America Foy writes. Continue reading

Your words are undermining your value. Here’s how to fix the problem

On this episode, former Realtor.com CEO and 50-year veteran Allan Dalton explains why words like “past client,” “listing agent” and “comps” are killing your value and offers smart replacements. Continue reading

How I script, edit and caption real estate videos FAST using AI

Once you build structure into your process with the help of AI, you can focus on storytelling instead of logistics, Josh Ries writes. Continue reading

How 1 agent is fighting for fair housing in Big Sky Country

In Montana, where rugged independence meets deep community roots, Realtor Karen Berg-DiGangi is redefining what it means to fight for fair housing. Continue reading

13 creepy, spooky, and frightening spirits and monsters haunting agents in 2025

Halloween 2025 is filled with terrors. Agents beware, trainer Rachael Hite writes. She warns that any of these creeps could knock at your door in quarter four. Continue reading

Real estate has a leadership problem, not a people problem

This industry doesn’t need more agents, coach Lori Muller writes, it needs more leaders. Here are five ways to level-up your leadership for today’s tough market. Continue reading

Robert Reffkin: My commitments to Anywhere’s brands

In an Inman Exclusive, Robert Reffkin answers frequently asked questions about the Compass acquisition of Anywhere and how it will impact agents. Continue reading