Tag Archives: social media marketing

11 easy-to-copy, trending Instagram Reel examples 

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Focus on becoming the first person people think of when they think of your city, Jimmy Burgess writes, and your business will explode. Continue reading →

Trending: Skipping the middleman, ‘White Lotus’ energy, travel trends

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From “White Lotus”-fueled wanderlust to TikTok trends and creator-friendly tools, this edition of Trending breaks down what’s shifting — and how real estate pros can stay ahead. Continue reading →

How to use Instagram to generate more real estate leads in 2025

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Improve your reach and land more leads with advice from Adam Morejon and Rick Guerrero on social media marketing that works. Continue reading →

10 spring real estate content ideas for instant engagement, lead gen

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New Inman contributor and marketing strategist Alyssa Stalker offers great ideas for stepping up your spring content marketing and drawing in buyers and sellers. Continue reading →

Trending: Ownership shifts, joyful strategy and smarter reach

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From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection. Continue reading →

You’re not behind: Mindset and strategies needed for success

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If you feel like your progress has stalled, Jimmy Burgess writes, implement these strategies and build the real estate business you’ve been dreaming of. Continue reading →

The AI shortcut: 9 ways ChatGPT can simplify your listing process

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Real’s Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings. Continue reading →

From cold calls to social stardom with Atlanta’s Fernando Chavarria

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If you wish to elevate your real estate business, do as Chavarria does, Rick Guerrero writes: Talk with people, connect on a human level and never let a chance slip away to show that you care. Continue reading →

Trending: Mixed signals, faster Reels and evolving replies

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From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and control. Continue reading →

Mauricio Umansky: 2025 is the best time ever to be a new agent

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Despite market headwinds, The Agency CEO says that new technology and marketing capabilities make now a great time to be a new real estate agent. Continue reading →