How to craft bespoke marketing for ultra-high-net-worth buyers

Effective storytelling is the key to appealing to the world’s most discerning buyers with your luxury real estate marketing, Mike Collins writes. Continue reading

Compass to acquire Anywhere in $1.6B deal, capping rise to top

The upstart Compass had already grown to the top residential brokerage by sales volume. Now, it’s moving to acquire its chief rival. Continue reading

DoJ opens criminal investigation into Fed Governor Lisa Cook

Cook’s attorneys say she did not commit mortgage fraud, and is being targeted by the Trump administration to undermine the Federal Reserve’s independence. Continue reading

If Fannie and Freddie go public, what happens to mortgage rates?

Impact on rates depends on the structure of rumored IPO. Whatever the plan turns out to be, the Trump administration has stacked the boards at the mortgage giants with its supporters. Continue reading

Luxury Presence deploys first ‘fully autonomous AI marketing team’

Luxury Presence has rolled out a series of AI agents for marketing, using them to help agents and brokerage marketing teams do more outreach, lead nurture and display advertising in less time. Continue reading

Trump official: Fed chair to answer for ‘ostentatious’ renovations

OMB Director Russell Vought put accusations that Fed Chair Jerome Powell lied to Congress about a $2.5 billion renovation of the Fed’s headquarters in writing Thursday. Continue reading

NYC broker fee bill goes into effect despite REBNY lawsuit

New York City’s broker fee bill went into effect on Wednesday, prohibiting property owners from passing broker fees onto renters. REBNY attempted to block the bill’s enforcement but failed. Continue reading

RealPage may catch break under Trump’s ‘One, Big, Beautiful Bill’

Rental software company RealPage could soon see a reprieve from state and local efforts to ban its algorithmic pricing system thanks to a new tax bill passed Thursday by the House of Representatives under President Trump’s administration. Continue reading

Compass negotiating to buy Berkshire Hathaway HomeServices

The deal is reportedly nearing the finish line, though the companies have not agreed on final terms. Continue reading

Byron Allen sells unit inside NYC’s 220 Central Park South for $82.5M

The media mogul bought the 6,600-square-foot unit in 2023 for $75 million, and has clinched a healthy profit in an off-market deal. He also owns a smaller unit within the building. Continue reading