Here’s how to answer today’s most pressing buyer, seller questions

As 2024 draws to a close, Jimmy Burgess and Keeping Current Matters’ David Childers look at some of the most common concerns clients are voicing right now. Continue reading

How to build a listing machine for your business in 2025

Focusing on listings is the best way to flourish in the new year. Jimmy Burgess offers strategies to make it achievable. Continue reading

Your differentiator is the key to listing more homes

Jimmy Burgess talks with Calgary Realtor and video content creator Brad McCallum about standing out from the crowd when taking a new listing. Continue reading

11 transaction-generating strategies primed for success

It’s up to you to make your own luck and find opportunities where others won’t look. Jimmy Burgess offers strategies both old and new that are poised to work now. Continue reading

No need to pay for leads with these grow-your-business strategies

Heidi Harris with the Home Sweet Heidi Team shares the five core strategies she uses to consistently grow her business with Real’s Jimmy Burgess. Continue reading

6-step listing launch plan that’s just right for today’s market

The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now. Continue reading

Situational prospecting: Do business today, build for tomorrow

Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come. Continue reading

‘The fever has broken’: Action steps for agents after rate cuts

An environment where the fed funds rate is being cut instead of raised has historically been better for the real estate industry. Now is the time for agents to become the resource for information and professionalism. Continue reading

How to create marketing that makes the phone ring

Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes. Continue reading

7 brutally honest truths you need to hear right now

It’s a tough market, but this is the market where careers are made, Real’s Jimmy Burgess writes. Double down on your work ethic, sharpening your skills and serving others. Continue reading