How to define your target audience without losing existing business

Build your brand around a location or property type you’re passionate about, Nick Schlekeway writes, and watch your business take off. Continue reading

What aspect of real estate has changed most in the past 5 years?

From market changes to regulatory shifts and more, what are the biggest changes you’ve seen over the past five years? Continue reading

In a post-settlement world, let’s get rid of procuring cause

According to managing broker Spencer Krull, with mandatory buyer-broker agreements, it’s time for NAR to get rid of the “participation trophy” of procuring cause. Continue reading

It’s later than you think: 5 ways to make the most of your time

Life can change in an instant. Rather than facing the future with regrets, Carl Medford writes, we can systematically alter our futures by making incremental changes that compound over time and open doors of opportunity we never imagined.  Continue reading

Rewrite the rules: 5 fresh ways to use Canva for real estate

Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication. Continue reading

EXp reports a dip in homes sold, agent count in Q1

The company reported having 81,904 agents at the end of the first quarter amid an ongoing slide in headcount. It also reported its agents sold 2 percent fewer homes in the quarter compared to a year ago. Continue reading

Leading San Diego luxury agent Eric Iantorno aligns with Compass

Iantorno is a top luxury agent in San Diego, with more than $1 billion in sales over a 20-year career. Compass’s office exclusives, among other tools, were a big draw, he told Inman exclusively. Continue reading

Real estate’s beautiful minds wanted: Nominate an Innovator

Now more than ever, real estate needs inspirational innovators like you. Nominations for the 28th annual Inman Innovator Awards are still live, but not for long! You’ve got until May 16 to get your name in the hat for a chance to be known as one of the… Continue reading

10 ways for new agents to grab market share this spring

You don’t need 10 years in the business to make an impact this spring, coach Darryl Davis writes. You need 10 moves — done with consistency, creativity and a willingness to learn as you go. Continue reading

Aggravated agents? The problem isn’t the market (it’s you)

Many agents lack structure and support, branding expert Alyssa Stalker writes, but what they need is real business mentorship, repeatable systems, ongoing marketing education and a sense of community. Continue reading