Zillow-ChatGPT, Compass-Anywhere, SCOTUS-REX: Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

‘Top of mind’ means nothing without value. 5 ways to do it right

The old playbook of “just stay remembered” doesn’t work in the digital age. Clients are bombarded with information, and unless you provide consistent value, your presence fades into the noise. Continue reading

A 7-home estate and a former talk show host’s Montecito hideaway among September’s priciest sales

Last month’s most expensive luxury home sales include an oceanfront showplace you just can’t build anymore and a celebrity ex-pat’s former residence. Continue reading

Why the Compass-Anywhere merger won’t be real estate’s LVMH

Distinct brands that serve a variety of real estate market price points are required for the Compass-Anywhere merger to be effective, Michael Valdes writes. Continue reading

7 low-inventory market strategies every agent should adopt in Q4

Housing expert Luke Babich says that agents need to bring their A-game to thrive this fall in 2025’s late season market with these seven key tips. Continue reading

Breaking the cycle of listing agent burnout: A broker’s playbook

If we can build brokerages that protect our listing agents’ bandwidth and reinforce their value, Jeff Farmer writes, we’ll position them to thrive in markets where others fold. Continue reading

Lesson Learned: Real estate apprenticeship is the answer to new agent retention

Find out more about broker-owner Courtney Poulos’ journey and what she thinks new agents need most from the industry. Continue reading

Robert Reffkin pokes at CRMLS policy. CRMLS CEO pushes back

Compass CEO Robert Reffkin took aim on social media at user agreements for the nation’s largest multiple listing service. In an open letter shared with Inman and other media outlets, CRMLS’ CEO calls it “misinformation.” Continue reading

Howard Hanna expands into NYC with purchase of Elegran

Howard Hanna announced on Thursday that it would enter the New York City market after acquiring Elegran Real Estate, as one of the nation’s largest brokerages continues its expansion path amid the industry’s larger consolidation trend. Continue reading

5 things to do today to give yourself a fighting chance on ChatGPT

Broker Holly Brink writes that learning how to show up when potential clients search for homes with ChatGPT is essential for building a future-forward business. Continue reading