How to capture massive share in today’s tough real estate market

Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes. Continue reading

Buyers aren’t flaky. The market is setting them up to walk away

Escalating costs and the impact of deferred maintenance mean that buyers and sellers aren’t always on the same page, so buyers are walking away, bi-coastal luxury agent Cara Ameer writes. Continue reading

These inventory-strapped housing markets just can’t catch a break

It’s not just the biggest inventory gainers that have seen their stream of for-sale homes slow. Some of America’s most listing-starved metros are once again losing ground. Dive deeper with Inman Market View’s interactive maps and charts. Continue reading

California agent fesses up to $9M Ponzi scheme

Since 2018, Matthew Campbell used at least $2.29 million in newly acquired investor funds to pay previous investors and keep up his scheme. Continue reading

560 deals and $400M later: How this team leader found his grit

In this episode, Power Real Estate Group’s Jeffery Mcgonigle shares how he went from new agent crying in his car to leading one of the most productive teams in California with 160 agents. Continue reading

What you should know about California’s new listing photo law

A new California law changes what agents must disclose when doctoring listing photos. America Foy breaks down what you can (and can’t) do and the consequences for not disclosing. Continue reading

The Compass-Anywhere deal is done. This Coldwell Banker agent has lingering questions

As the merger closes quickly, Cara Ameer offers questions that still haven’t been answered and insights on the future possibilities. Continue reading

Opportunity knocks: This week’s industry hires and moves

The industry shuffle continues, with teams and brokers going independent or returning to their roots. Here are updates from HomeSmart, The Agency and others. Continue reading

Pulte pledges Fannie, Freddie’s help in curbing home purchases by institutional investors

Trump’s promise to “ban” large institutional investors from buying more single-family homes renews the debate over whether such a move would be legal — or make much of a dent on affordability. Continue reading

Trump seeks to ban institutional investors from buying single-family homes

The president’s announcement was made against the backdrop of high inflation, which Trump blamed on former President Biden and Democrats in Congress. Continue reading