Embracing professionalism: How agents can recognize their value

Inspiring confidence in clients, coach Darryl Davis writes, means embracing the things that make your service valuable and understanding how you’re different from other sales professionals. Continue reading

Your Clear Cooperation, delayed marketing exempt listings FAQ

Team leader Carl Medford dives into a high-level overview of the changes to CCP and the larger issues that will arise from its implementation. Continue reading

What’s the fallout from NAR’s Clear Cooperation switch? The Download

The National Association of Realtors weighed in with its change to the Clear Cooperation Policy. Is it too little, too much or just right? Continue reading

Understanding Clear Cooperation’s delayed marketing exempt listings

Navigating the National Association of Realtors’ amended Clear Cooperation Policy could cause a headache. If you don’t want to lose your mind — or your listings — follow Coach Darryl Davis’ lead. Continue reading

7 conversations every agent must master to thrive in 2025

Communication isn’t just part of the job of a real estate professions; it is the job, coach Darryl Davis writes. Here’s how to make sure you’re ready for your toughest conversations. Continue reading

5 reasons being a new agent can be your secret superpower

Stop thinking of yourself as “just” a new real estate agent, coach Darryl Davis writes. What you don’t yet know can offer a distinct advantage as you launch your career. Continue reading

Repealing CCP restores choice, trust, common sense: Darryl Davis

When it comes to the Clear Cooperation Policy, the risks aren’t worth the rewards and the potential for further litigation, coach Darryl Davis writes. Continue reading

The psychology of real estate: Understand what motivates buyers

Understanding buyer psychology is about more than closing business transactions, Darryl Davis writes. It’s about building genuine connections and guiding clients to decisions that align with their goals. Continue reading

7 tips for building a rock-solid reputation as a real estate pro

Agents who prioritize their professional reputation don’t just survive in the real estate business, coach Darryl Davis writes. They dominate it. Continue reading

How to keep your sellers in the loop when their house isn’t moving

Keeping sellers in the loop isn’t just about providing updates, coach Darryl Davis writes. It’s about reinforcing confidence and, more importantly, earning their trust. Continue reading