Trending: Agents, it’s time to show your face (and find your voice)

From trending Reels to TikTok link tools and Instagram voice updates, the latest platform changes show a clear shift toward video, voice and human connection. Continue reading

The open house system that generates leads like clockwork

Jimmy Burgess and digital marketing expert Josh Ries break down a system for creating multiple marketing opportunities from each open house. Continue reading

Trending: Google goes all-in on AI — are you ready?

Google’s latest AI push could reshape everything from home searches to content creation. Plus, Threads gets more flexible and Deloitte confirms what we already suspected — people follow people, not brands.
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5 ways to power up your marketing experience

Real estate agents are increasingly turning to advanced tech, like AI automation and data integration, to market faster, smarter — and better. Continue reading

Trending: National parks get spicy, TikTok gets inclusive

From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it down. Continue reading

Trending: A winning gorilla debate answer, and TikTok holds on

From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Jessi Healey breaks it down.
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Trending: AI arms race, Reels remix and posting 5 times a day

Instagram launches a native Reels editor, Meta drops a chatbot app, TikTok says live-streaming is the next gold rush — and two fast-food chains remind us that brand voice matters. Jessi Healey unpacks the shifts and what they mean for agents. Continue reading

7 social media hacks every real estate agent needs

In a competitive market, these simple but powerful strategies from Alyssa Stalker can help agents boost visibility, grow engagement and generate real leads without feeling stretched thin. Continue reading

Trending: Fewer humans, more messages and maybe a Reels app?

Jessi Healey explores the rise of virtual influencers, Meta’s shifting platforms and how real estate pros can keep showing up in a less human — but more connected — digital world. Continue reading

Rechat bolsters digital media mix with ad builder

Marketing software company Rechat has rolled out a significant update to its list of product features, a solution to the complicated process of running online display ads. Continue reading