Trending: Trial Reels, smarter ads and AI-powered reach

The platforms are evolving fast, but the real estate playbook remains simple: Show up often, tell better stories and leverage tools that help the right clients find you. Continue reading

Court denies CFPB’s request to vacate fair lending settlement

Judge declines to reopen case and vacate settlement with Chicago mortgage broker Townstone Financial, calling the request “a Pandora’s box the court refuses to open.” Continue reading

Build the future: What I learned when creating a new flagship office

CEO and founder Jill Butler offers insights to help you build something that reflects the heart of your company and provides the space for your agents to accomplish big things. Continue reading

Real estate AI firm Shilo raises $2.6M in seed round

Shilo makes a virtual assistant meant to boost real estate agents’ productivity. The cash infusion comes as interest in artificial intelligence soars. Continue reading

Small, medium or large? Choosing your Goldilocks real estate team

Whether you want a small, agile team or a full-scale operation, your business should support your lifestyle, not the other way around, coach Verl Workman writes. Continue reading

How to show up online without selling out: Visibility with integrity

Showing up with integrity, clarity and authenticity allows you to build a brand that’s in alignment with your own experience, Debra Trappen writes. Continue reading

Rising inventories have more homebuyers going to their lender

Purchase loan applications soared 10 percent last week to the highest level since April, even though rates have been stuck in the high sixes, the Mortgage Bankers Association reported Wednesday. Continue reading

3rd indictment adds new charge against Alexander brothers

The new allegation of aggravated sexual abuse by force, threat or intoxicant against Oren and Alon brings the total number of counts against the brothers collectively up to 10. Continue reading

CFPB enforcement chief resigns, saying mission ‘under attack’

The Trump administration is seeking to cut 90 percent of the CFPB’s workforce, and has dismissesd about 20 active enforcement cases and moved to vacate or weaken several finalized settlements. Continue reading

Most likely to succeed (or disrupt): Class photos from Real Estate High

Compliance expert Summer Goralik shares a fictional yearbook of “Real Estate High,” because sometimes the best way to understand the industry is to take it back to homeroom. Continue reading