Inventory has doubled in nearly half of the US’s largest markets

Robust new construction activity and subdued homebuyer demand has led to an inventory boom in 22 of the 50 largest markets, with metros in the South and on the West Coast seeing active inventory double compared to 2019. Continue reading

Your next referral source is already in your phone

The best lead generation comes from genuinely valuing and nurturing the relationships you already have and keeping in touch with your network. Continue reading

Why thought leadership is the new real estate agent advantage 

Leads follow leaders, Angela Yungk writes. Lead with purpose, clarity and consistency, and you won’t have to chase business — it finds you. Continue reading

How do you think the private listings battle will play out? Pulse

Are you Team Compass? Team Zillow? Or are you just keeping watch to see who comes out on top and how you can pivot? Continue reading

Finding Financial Freedom: Jennifer Leahy’s rise from rock bottom to real estate powerhouse

For women looking to reclaim their independence after divorce, a career shift or personal upheaval, real estate can offer more than just income, Melanie Klein writes. Continue reading

Rocket offers preferred mortgage pricing for Redfin-linked deals

With closure of merger, homebuyers get temporary rate buydown or up to $6,000 in lender credits from Rocket Mortgage when the buyer or seller is represented by a Redfin agent. Continue reading

20 Success Principles every real estate agent should master

There’s no secret sauce — just consistent, intentional habits, Terry LeClair writes. Here, he illuminates foundational habits from Jack Canfield’s classic personal development book. Continue reading

Mauricio Umansky’s ThePLS.com sues NAR over private listings

Celebrity agent Mauricio Umansky, who has targeted the National Association of Realtors’ dominance over agents and the rules governing real estate, heads back to court. Continue reading

How to create a new agent business budget for 2025

Your budget is your business plan in action, broker-owner and author Jessica Souza writes. Find out how to crunch the numbers and make them work as hard as you do. Continue reading

Mortgage rates are coming down. Does the trend have any legs?

Hopes that home sales will pick up may hinge more on additional inventory coming onto the market, which is expected to cool or reverse home price gains. Continue reading