Teams Spotlight: Harrison Polsky, Polsky Porpino Team

Find out how Polsky and his team leverage his years of experience in luxury real estate and development to create optimal outcomes for team members and clients alike. Continue reading

Your step-by-step referral-based real estate business blueprint

Bernice Ross interviews Verl Workman, who provides insights from his new book to help agents and teams create leverage and generate “raving referrals.” Continue reading

Clear Cooperation favors free markets: Bess Freedman

Dismantling CCP entirely will negatively impact the industry, Brown Harris Stevens CEO Bess Freedman writes. The industry needs to “step up and do what’s right for buyers, sellers and agents alike.” Continue reading

Is it still possible to bootstrap a real estate business? Pulse

With mergers and acquisitions and the growing importance of team models, can a solo agent still start out with nothing and build an empire? Continue reading

Attracting agents? Your consumer-facing website isn’t enough

Want to attract more agents to your team or brokerage? Make sure you’re creating online messaging that’s dedicated specifically to recruitment, Troy Palmquist writes. Continue reading

How this broker embraces personal and professional evolution

Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets. Continue reading

Inman announces 2025 class of Marketing All-Stars award winners

From chief marketing officers to communications professionals, Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry. Continue reading

5 smart tips for future-proofing your real estate business

Real estate is evolving, Luke Babich writes, and it’s up to you to keep up with the latest technological advances or risk falling by the wayside. Continue reading

The agent as a brand: How to empower your individual identity

Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition. Continue reading

How to amplify your brand’s voice and attract your dream clients

If you’re sick of blending into the sea of sameness, avoid these three common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide. Continue reading