The new playbook for sustainable brokerage growth

Scaling is not about becoming the biggest real estate brokerage, writes CEO Craig Tann. It is about becoming the most intentional. Continue reading

C21 CEO: ‘The broker with the strongest recruiting mindset wins’

Recruiting is a discipline, Century 21 CEO Mike Miedler writes, in which consistency matters more than perfection and conversations create opportunity. Continue reading

5 telltale signs an agent has ‘commission breath’

An agent’s single-minded focus on commission only can bring chaos to a brokerage, managing broker Derek Carlson writes. Here’s what to watch for when you’re recruiting top talent. Continue reading

Leadership, not location: The future of agent engagement

When agents love your leadership, believe in your support and see tangible impact in their businesses, they show up — not because they’re required to, but because they want to, Lori Muller writes. Continue reading

Douglas Elliman CEO on Compass-Anywhere: ‘From the outside, it looks like a mess’

In an exclusive interview with Inman, the CEO discussed Douglas Elliman’s recent initiatives and criticized the Compass-Anywhere merger as bad for agents and the real estate industry. Continue reading

Humaniz to launch AI-driven real estate agent recruiting platform

Humaniz is betting on AI and proprietary data to reinvent real estate recruiting, breaking the industry’s dependence on MLS-based agent records. Continue reading

Recruiting top talent takes a storyteller, not a salesperson

Recruiting expert Brett Jennings explains that the best recruiting strategies are not about features and tech, but inviting agents to envision who they can become. Continue reading

The biggest recruiting mistake most real estate leaders make

One-size-fits-all recruiting pitches are costing brokerages top talent, writes recruiting expert Brett Jennings. Here’s how an assessment-driven, customized approach changes everything. Continue reading

Recruiting advantage: How indies can deliver what agents really want

Agents don’t just want a place to hang their license, coach Verl Workman writes. They want leadership they trust and a story they can be part of. Continue reading

Why the Compass-Anywhere merger won’t be real estate’s LVMH

Distinct brands that serve a variety of real estate market price points are required for the Compass-Anywhere merger to be effective, Michael Valdes writes. Continue reading